Interactive messages enhance customer engagement by reducing friction in interactions. They make it easy to make a selection in a few taps instead of typing out a response. There are three types of interactive buttons available:

1. Quick Reply Buttons

A quick reply allows a user to tap a button to reply to the message.

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Quick Reply Buttons allows you to provide pre-defined response options to customers. These buttons streamline communication by offering easy-to-select choices, reducing the need for typing and minimizing potential miscommunication. They significantly enhance customer engagement by providing a user-friendly interface and encouraging quick responses. Quick Reply Buttons can guide conversations in a structured manner, improving response times, and gathering more accurate data from customer interactions.

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2. List Messages

Lists allow for more options (up to 10) to be displayed after tapping on the list button.

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List Messages present multiple options in an organized format. By offering a clear menu of choices, List Messages help structure responses when more than three options are needed.

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3. Call to Action (CTA) | Link button

Link buttons make it easy to open a webpage or link out to another destination.

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The CTA button provides the user an easy spot to tap to get more information or take an action on a website. Using this (like a URL in a message) takes the user out of WhatsApp and to the browser.

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